LYFT AUTO TUNES

We partnered with Lyft for the 60th Grammys by transforming cars into an impromptu orchestra using horns, alarms, and speakers.

Using custom receivers and a single transmitter, we remotely triggered alarms in key locations to gather a crowd, then surprised them with a live performance. The stunt went viral, with car horn renditions of Grammy hits like "Despacito" echoing in everyone’s head for days.