Meta Quest won new fans with its sports-inspired sweepstakes.

To show that VR is for everyone, Meta Quest tapped us to create a one-of-a-kind gameplay experience at NBA Crossover. All weekend long, fans crowded the Meta booth to play Beat Saber, then lined up for custom inkjet-printed merch. Friendly competition, plus the chance to win a free Quest 2 headset, captivated VR fans and NBA fans alike. The hands-on, entertaining atmosphere, paired with the approachability of Beat Saber, generated buzz about Meta Quest with a whole new audience.