Google Cloud Space | CA

Challenge

With new technologies and expanded data centers, Google Cloud wanted to create a premier experience center where they could showcase their product advancements in a compelling way and inspire C-suite guests to feel as if they’re “stepping into the Cloud”—a world that’s playful, optimistic, and powered by Google technology.

Strategy

Partnering with Google Cloud, we explored their unique products and services, then crafted engaging, clever experiences inspired by them. Over a year, we collaborated closely on everything from design to testing, production, and maintenance. The result was a welcoming space with 14 interactive installations that spark curiosity, powered by Google Cloud tech and highlighting global partnerships.

Interactive Digital Wall

A two-story wall uses blob tracking to react to visitors’ movements on the stairs. It features two modes: message mode, where messages appear as you walk by, and character mode, where fun Googley characters follow you.

Global Network Globe

A rotating globe showcases real-time data about Google Cloud’s global network, pinpointing relevant geographical locations as digital content plays.

GOOGLE CLOUD’S
FLAGSHIP CUSTOMER EXPERIENCE CENTER

Immersive Pipe Room

A mirrored replica of a Google pipe room lets guests explore the inner workings of Google’s secure data centers. Periscope-style viewers offer a 360° VR experience, fostering trust through transparency.

AI-Powered Automat

Powered by machine learning, the Automat chats with visitors to select the perfect swag, using Google Cloud’s natural language processing, text-to-speech, and speech-to-text technologies.